"Set-Up YouTube"     Individual Module

YouTube can be intimidating, I will hold your hand to make it easy

YouTube has over a billion users — almost one-third of all people on the Internet — and every day people watch hundreds of millions of hours on YouTube and generate billions of views.

 

It's amazing that only a small percentage of small businesses are actively using YouTube. Figures suggest only 9%.

 

The reason that businesses are not using YouTube is that a video is harder to produce than a blog post.

 

This is the reason I have produced these courses, as it is nowhere near as hard as you think.

 

Video is becoming much easier and cheaper to create. This means there’s a huge opportunity for your business on YouTube.

 

If you’ve been debating getting started on YouTube or have maybe experimented a little and not yet found your feet, this module is for you.

You will learn:

  • The basics of getting your account set up

  • How to create a YouTube channel

  • How to create the perfect channel art

  • Top tips for optimizing your channel.

All modules discuss Know your audience” at the beginning of the module to ensure each student understands how to find their "Potential audience"

 

"Questions to ask yourself

These you need to know:

  • Is the potential audience mainly male or female?

  • Do they shop online or prefer to see/touch the product before they buy?

  • What form of media does your target rely on for information?

  • How old are they?

  • Where do they live?

  • How will your images motivate them to buy?

 

Secondary Questions of interest:

  • What is their education level?

  • What do they do for a living?

  • What income level?

  • What is their marital status?

  • Who makes the buying decisions?

  • Do they have children? How old are their children?

  • Are there common interests?

  • What motivates them to purchase?

  • How often do they purchase a product?

  • How long does it take them to make a buying decision?

  • How far do they travel to make a purchase?

  • What other products do they buy?

  • Are you selling B2B or B2C customers - why not both? “

The Set-up Youtube Module Fees

2 x sessions

2 x hours training, plus 2 x hours review

Australia

One-on-One via Zoom

 

Group Zoom classes

(Minimum 3 persons) *

One-on-one face-to-face

Sydney locations inc travel

International

One-on-One via Zoom

Group Zoom classes

(Minimum 3 persons) *

Further instruction after the 4 x hour session.

Via Zoom:                                US$90.00 per hour

                                                UK£70 per hour

4 x hours A$650.00

4 x hours A$450.00

4 x hours A$700.00

Further instruction after the 4 x hour session.

Via Zoom:                                A$150.00 per hour

Sydney locations inc travel     A$180.00 per hour

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4 x hours US$480.00

4 x hours UK £350.00

4 x hours US$300.00

6pm EST​

4 x hours UK £220.00

9am GMT

* Group Zoom sessions require a minimum of 3 x persons. Dates and times arranged to suit all parties

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