How to Shoot Portrait Photos
 

The background is just as important as the subject, as is good lighting

Do you struggle to take professional-looking portrait photos?

 

This module will show you how to take your portrait photography to the next level.

 

You’ll learn how to set up the scene for maximum impact as well as the best camera settings to use.

 

By the end of the module, you will be able to shoot stunning portrait photos, whether you are using a Cell Phone camera or a DSLR.

 

The initial thought is that you will want to take your own selfie portrait photos but I will also cover how you can use the equipment you already own to shoot portrait photos for your staff.

 

As with product photos, the quality of your portrait photo is directly related to how your customers perceive your company, as well as you and your products.

 

This module will concentrate on using a cell phone camera, as this is a camera that you will already own. However, I will also cover the use of a DSLR using the manual controls like the focal length, exposure, and focus controls.

 

I would like to remind you of the principal manta of Marketing “Know your Audience”. It is imperative that you have researched your potential audience before you progress any further.

 

When you are armed with that knowledge - we can continue with taking Portrait photos that will be suitable for your “Potential Audience”

 

You will need some equipment:

Camera

Tripod - full height tripod 

 

There are optional items that will help.

Reflector

Studio Lights

Green screen and colored screens 

 

The Topics

 

  • Use the right Background 

  • Use good lighting

  • Prepare yourself or your subject

  • Learn to pose

  • Camera aspect - Portrait or landscape

  • Camera Controls

  • Use manual controls on a DSLR

  • Take the portrait

  • Post-production

All modules discuss Know your audience” at the beginning of the module to ensure each student understands how to find their "Potential audience"

 

"Questions to ask yourself

These you need to know:

  • Is the potential audience mainly male or female?

  • Do they shop online or prefer to see/touch the product before they buy?

  • What form of media does your target rely on for information?

  • How old are they?

  • Where do they live?

  • How will your images motivate them to buy?

 

Secondary Questions of interest:

  • What is their education level?

  • What do they do for a living?

  • What income level?

  • What is their marital status?

  • Who makes the buying decisions?

  • Do they have children? How old are their children?

  • Are there common interests?

  • What motivates them to purchase?

  • How often do they purchase a product?

  • How long does it take them to make a buying decision?

  • How far do they travel to make a purchase?

  • What other products do they buy?

  • Are you selling B2B or B2C customers - why not both? “

The Portrait Photo Module Fees

2 x sessions

2 x hours training, plus 2 x hours review

Australia

One-on-One via Zoom

 

Group Zoom classes

(Minimum 3 persons) *

One-on-one face-to-face

Sydney locations inc travel

4 x hours A$650.00

4 x hours A$450.00

4 x hours A$700.00

Further instruction after the 4 x hour session.

Via Zoom:                                A$150.00 per hour

Sydney locations inc travel     A$180.00 per hour

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International

One-on-One via Zoom

Group Zoom classes

(Minimum 3 persons) *

4 x hours US$480.00

4 x hours UK £350.00

4 x hours US$300.00

6pm EST​

4 x hours UK £220.00

9am GMT

Further instruction after the 4 x hour session.

Via Zoom:                                US$90.00 per hour

                                                UK£70 per hour

* Group Zoom sessions require a minimum of 3 x persons. Dates and times arranged to suit all parties

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